TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

K-Swiss Campaign Writer Gets ‘Eastbound & Down’ Gig

So, by now, we’re sure most of you are aware of the 72andSunny-created Kenny Powers/K-Swiss campaign that’s been lighting up the interwebs. Well, the campaign, which officially launches tonight during the ESPY’s (which K-Swiss is a sponsor of), has proven to be a boon for its writer, Matt Heath, who sources familiar with the matter say will be involved with the writing team on season three of HBO’s Eastbound & Down, which just may be the last one and of course stars Kenny Powers himself, Danny McBride. Nice one and from what we’re hearing, Heath still has a gig at 72andSunny. Check out a few more spots including the now-famous CEO ad along with credits after the jump.


Executive Vice President: David Nichols

Chief Marketing Officer: Chris Kyle

Global Creative Director: Diego Lozano

Agency: 72andSunny
Chief Creative Officer: Glenn Cole
Creative Directors: Barton Corley, Matt Murphy
Designer: Jay Kamath

Jr. Designer: Ben Dean
Writer: Matt Heath

Jr. Writer: Teddy Miller
Brand Team: Matt Rohmer, Megan Woods, Thomas Martin

Director of Film Production: Sam Baerwald
Film Producer: Danielle Tarris

Director of Interactive Production: Rebekah Jefferis

Interactive Producer: Shoni Gustafson

Production Company: Caviar
Director: Jody Hill

DP/Cameraman: Jimmy Lindsey
Line Producer: BP Cooper
Executive Producer: Michael Sagol

Still Photographer: Mike Piscitelli
Editorial: Final Cut
Editors: Graham Turner, Matt Murphy

Senior Assistant Editor: Ben McCambridge
Editorial Producer: Jennifer Miller

Executive Producer: Saima Awan

VFX & Telecine: Animal
Flame Artist: Alex Frisch
Producer: Cindy Chapman

Executive Producer: Leslie Sorrentino
Colorist: Allan Stallard and Matt Lear

Audio Post: Play Sound
Mixer: John Bolen

Sound Effects: Machine Head

Sound Designer: Stephen Dewey

Music: “The Beautiful People” by Marilyn Manson

Mediabistro Course

Mobile Content Strategy

Mobile Content StrategyStarting September 24, learn how to write content for smartphones, tablets, and mobile devices! In this online course, students will learn how to publish across multiple channels and manage the workflow, optimize content for mobile devices, and  engage with their audience across screens. Register now!