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Report: McGarryBowen Ready to Take on the King

Suffice it to say that it’s been a helluva month for McGarryBowen, which is following up its Sears win last week by being named the U.S. creative agency for Burger King according to AdAge. As you all know, CP+B and the fast-food chain parted ways back in March after seven years. The trade reports that the BK biz is worth about $300 million and the work will be handled out of McGarry’s New York office. We reached out to the agency for comment but have yet to hear back.

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Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!