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Twitter Fail: Don’t Auto-Tweet Trending Topics

By now, you would think most brands would have wised up to using automatic tweets. Apparently, no one gave baked goods giant Entenmann’s the memo after the above tweet hit The Daily What Tumblr rounds shortly after the Casey Anthony trial ended in a not guilty verdict. Of course, we nominate Ms. Kim Kardashian for a runner-up prize on this day of social media uproar.

Update: That was quick. @EntenmannsPR has already launched on Twitter spoofing the poor-tasting tweet.

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