So you’ve got some products and services that are going to change the world.
Brilliant. Now, you need a website. That’s your online identity, after all. It has to be mobile-friendly, of course, and you might want to think about an app.
Mobile advertising? That’s kind of a big deal. And don’t forget email – that still converts better than search or social. Make sure your SEO is on point, and everybody is talking about content marketing.
Set up your Twitter and Facebook profiles, get your company on LinkedIn and take a moment to feel out Pinterest, YouTube and every other social network, too.
So much to do. What you need is a digital marketing road map.
Thankfully, help is at hand courtesy of this informative visual from Two Legit.
(Source: Two Legit.)
- The Top 14 Social Media Metrics Tracked by Marketers
- Six in 10 B2B Marketers Spending More on Social Media in 2014 [INFOGRAPHIC]
- Twitter 2014 UK Ad Revenues: £90 Million (Facebook: £531M, Google: £556M) [STUDY]
- Facebook, Twitter, YouTube: How Advertisers Are Spending On Social [SURVEY]