AllFacebook InsideFacebook InsideMobileApps InsideSocialGames SocialTimes LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

How Brands Use Twitter [INFOGRAPHIC]

Did you know that 97 percent of top brands are using Twitter in 2013, compared to just 62 percent in 2011?

Last week we looked at data from Brandwatch that surveyed more than 250 leading brands in the U.S. and UK, discovering that two-thirds had multiple accounts on Twitter, more than half (57 percent) had switched the tools they used to tweet in the last year and that firms in the States tweeted significantly more than their counterparts across the Atlantic.

The key highlights from this data have been nicely summarised in this infographic from My Clever Agency.

(Source: My Clever Agency.)

Mediabistro Course

Web Analytics

Web AnalyticsStarting July 30, master Google Analytics to build traffic and increase sales for your brand! In this course, you'll learn how to use metrics to develop a digital strategy for your business, determine what to look for in analytics reports, use your findings to improve your online initiatives and more. Register now!