As we shared in late September, according to a study done by the Pew Research Center for the People & The Press, “for American adults under 30, social media has far surpassed newspapers and has equaled TV as a primary source of daily news.”
The millennial demographic is definitely intriguing when it comes to studying online behavior. Delve a little deeper with this infographic created by Scarborough Research.
Some key insights:
-33% of millennials agree that they’re among the first of their friends and colleagues to try new technology products
-34% of millennials say that going online is one of their favorite things to do in their free time
-69% of millennials agree they consider themselves to be very sociable
Check out the full infographic, below.
- More Than 70% Of Under 35s Research, Post And Talk About Brands On Social Media [STUDY]
- A Field Guide To Navigating Social Media [INFOGRAPHIC]
- The #Selfie Syndrome - Is Social Media Making Us All Narcissistic? [INFOGRAPHIC]
- What Brands Rule Twitter? [INFOGRAPHIC]