To receive a strong flow of organic traffic, any website needs to heed best practices for both on-page and off-page SEO.

The infographic below, created by UK-based SEO consultant Ben Norman, explores some of the most important factors that have an impact on your organic search engine performance.

Significantly, seeing as 67% of Internet users use social media, your content needs to be share-worthy on Twitter, Facebook, Google+, and other networks whose social signals strongly affect search rankings.

And since 75% of people never scroll past the first page of Google search results, you can see how SEO can make a massive difference in the success of your website (which means the success of your business overall).

(Source: Ben NormanSEO button image via Shutterstock.)