Did you know that 75 percent of socially-generated e-commerce sales in 2013 came from Facebook, Twitter and Pinterest?
Indeed, a majority of consumers now use social media to guide their purchases, with four in ten going on to purchase an item in-store or online after sharing it on Facebook, Twitter or Pinterest. When you consider that U.S. consumers are tipped to spend an eye-opening $327 billion online in 2016, well… you do the math.
This infographic from MobStac takes a closer look at the rise of social media in e-commerce.
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