AllFacebook InsideFacebook InsideMobileApps InsideSocialGames SocialTimes LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

70% Of Marketers Plan To Spend More On Social Media This Year [STUDY]

How has your social media marketing worked out for you in 2013? Are you planning to increase your spend this year?

If your answer was “yes”, you’re not alone. Almost three-quarters (70 percent) of brand marketers surveyed by CMO Council and Vizu earlier this year said that they planned to spend more on their social media marketing in 2013, with mobile (69 percent) and video marketing (64 percent) also high on their budgetary checklist.

Conversely, rich media and standard display ads are seeing an increase in spend from less than a quarter of marketers.

(Source: eMarketer. Social media image via Shutterstock.)

Mediabistro Course

Social Media 101

Social Media 101Get hands-on social media training for beginners in our online boot camp, Social Media 101! Starting September 4, social media and marketing experts will help you determine the social media sites that matter most to you, based on your personal and professional goals. Hurry, this boot camp starts next weekRegister now!