So you’ve setup your Twitter profile, put the finishing touches on your Facebook Page and started to experiment with Pinterest and Instagram.

Now: how do you go about creating great content?

First, strive to be informative, entertaining and, crucially, different with your updates. Share tips and insights, unveil your personality and show off your expertise. Package your content well with high-quality prose and brilliant images. Stay relevant and on-point at all times, but don’t be afraid to have fun with your audience, too.

This infographic from Edge Media takes a closer look at what you can do to create strong social media content.

(Source: Edge Media.)