Looking back on tech trends of 2013 can give us a lot of insight into how 2014 will shape up.
Stats from Nielsen show us which apps were the most popular on smartphones for 2013 – will these be the reigning apps of the new year too?
More often, people are turning to their smartphones and tablets over browsing from a laptop or desktop computer. Consumer demand for the convenience of a smaller device has impacted the tech industry in a big way, not the least of which has been the explosion of apps we’ve seen in the past few years.
Nielsen took a look at American smartphone users and their most-loved apps of the past year. Using data from January to October 2013, the data company discovered that social media and utility apps dominated the top 10 list of 2013.
Twitter made it onto the list in the 10th spot, beating out all other social network apps but one (I’ll let you guess which one that is!). Pinterest, LinkedIn, Google+… none of these made the cut. With
30,760,000 average unique users and 36 percent year-over-year growth, the Twitter app’s 10th place position is nothing to sneeze at.
And if you took a stab at the number one app of 2013 and guessed Facebook, you were right! The social network giant saw 103,420,000 average unique users last year with a growth rate of 27 percent.
Here’s the full list of the top 10 smartphone apps of 2013. You can check out more statistics about these apps as well as the top web brands and top video brands of 2013 over at Nielsen.com:
2 Google Search
3 Google Play
5 Google Maps
- Twitter Average Ad Rates Declined By 18% In Q4 2013, Down 81% Since Q1 2012 [STATS]
- Tweets About The Oscars Were Seen 3.3 Billion Times Worldwide [STATS]
- The 10 Most Popular People On Twitter [STATS]
- The Oscars Gobbles Up The Walking Dead In Top 10 Nielsen Twitter TV Ratings [CHART]