Who's Judging Your Book By Its Cover? Everyone

Strategies for working with your publisher to give your book the best cover possible.

June 23, 2008
A book's cover has a big job -- it has to sell readers in seconds, competing with its bookstore neighbors for attention in a rapidly multiplying field. Sometimes a memorable cover becomes more famous than the book itself. Some publishers use stock photography, which is how Jennifer Weiner's In Her Shoes wound up with virtually the same cover as Cara Bruce'...

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