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How to Pitch: Every Day With Rachael Ray

This magazine embodied by its effusive EIC seeks creatively packaged stories from freelancers

By Noah Davis – April 18, 2008
Circulation: 1.5 million
Frequency: 10 issues/ year
Special issues: None

Background: It hasn't been a good couple of years for magazine startups, but Every Day With Rachael Ray is one of the exceptions. Eager to bring her approachable, can-do mentality from the kitchen to the newsstand, Food Network celebrity chef Rachael Ray launched the magazine in October 2005 with publisher Reader's Digest. "Rachael's whole approach is, 'If ...

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