Back to Home > Courses and Seminars > Personal Branding Redefined

Personal Branding Redefined

Julia Allison, Loren Feldman, and Gary Vee show how to use social media to rule the Internet

Course is closed.
Personal Branding Redefined

WHEN Tuesday, October 7
Doors at 6:30pm
Presentations begin sharply at 7:00pm

WHERE 92Y Tribeca, 200 Hudson Street, NY, NY 10013

Gary Vee wine tasting at 8:30pm, with wines provided by Merryvale Vineyards. Limited tasting per person. Reception follows, cash bar only.

PRICE
$75 ($65 for )
more info

Course Details

The power of the web has created the golden age of the individual. Social Media tools provide us with more opportunities than ever to shine. But these days it takes much more than a website and a business card to get attention. It's all about creating a strategic plan for the most important brand around: YOU.

How do you want your audience to think about you? Are you going to dive in right in, fly by the seat of your pants, and deal with potential backlash as it comes? Or will you carefully plot out your meteoric rise to stardom? Whichever path you choose, personal branding has two essential requirements: passion and authenticity.

Join us to talk about the art of personal branding with three mavericks of the DIY branding revolution:

  • Julia Allison (TimeOut NY, Nonsociety.com): Her adoption of technology and mastery of spectacle got her on the cover of Wired this summer.
  • Loren Feldman (1938 Media): His unfiltered opinions and comic chops have made him the de facto satirist of web culture (with help from some puppet friends).
  • Gary Vaynerchuk (Wine Library TV): His wild personality, scholarly knowledge of wine, and video camera helped create a 45 million-a-year empire.
  • Suzie Ivelich (moderator) is an expert on brand creation & development, and has worked across a myriad of industries. Some of her clients include GE, Charles Schwab, Suzuki, and The New Museum.


Related Courses

Tell me when courses like this are scheduled.
• Editorial 2.0: The Next Wave in Editorial Design – New York (Panel on October 15)
• Intermediate Public Relations – ONLINE (Class starts November 13)
View all courses in New Media | PR | Advertising | New York, NY

AvantGuild* Discounts on mediabistro.com courses are just one of the wonderful benefits of being in AvantGuild, our premium membership program. For just $55 a year, you'll receive instant access to our How to Pitch articles and other premium articles, transcripts from selected seminars and panels, and discounts on virtually everything we do (including eClasses and the Freelance Marketplace)! Click here to join now.