People magazine devoted a cover each to new moms Nicole Richie and Christina Aguilera, who each delivered their spawn a day a part at Cedars Sinai.

Both mammas sold their baby's first pics for obscene sums, but in Nicole's case, that might have been a good investment for the mag, which is on target to sell more than 1.8 million copies.

Aguilera's numbers, it's been widely reported, have been far more disappointing.

We'd feel bad reducing a child's value to a dollar sign -- if the moms hadn't beaten us to it.