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Friday, Aug 19

Andrew Breitbart, media mogul

breitrich.jpgIf you've read the Drudge Report in the past couple days, you probably noticed that many of the headlines now link to wire feeds at breitbart.com instead of to the usual motley amalgam of newspapers, portals, and other sites. Breitbart.com is, of course, owned by Andrew Breitbart, author and longtime Drudge right-hand guy (interrupted by his brief stint with HuffyPostie).

What does this mean? Well, what it means is that Andrew Breitbart will be pocketing the ad revenue from the page-views from all the people who click through to breitbart.com via Drudge-- revenue that was once distributed all over the place, and which, one has to suppose, adds up to an awful lot. FishbowlLA conducted an exclusive, revealing IMterview with Mr. Moneybags (full disclosure, Breitbart and I are friendly acquaintances):

FBLA: so andrew...
Breitbart: yes, sir
FBLA: I'm wondering what the revenue projection is for breitbart.com
Breitbart: think Bs not Ms
FBLA: I would imagine!
Breitbart: think whole foods not albertsons
Breitbart: http://www.alexa.com/data/details/traffic_details?&range=3m&size=medium&compare_sites=&y=r&url=www.breitbart.com#top
Breitbart: was just sent this
Breitbart: jumped to 595 on day #1
Breitbart: must have been the million dollar ad campaign. the TV spots. the jingle.
FBLA: wow.
FBLA: you're buying drinks at yamashiro next month
Breitbart: im buying yamashiro next month
FBLA: mind if I post this IM?
Breitbart: Does humor translate well in IM?
FBLA: sure
Breitbart: Then no.

Seriously, this guy is going to end up being filthy rich. Maybe Arianna will marry him!


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