TVNewser FishbowlNY AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Posties ‘Going Nuts’ Over Woodward iPad App

Trending on Twitter in D.C. right now: WaPo‘s V.P. At-Large Ben Bradlee and veteran reporter Bob Woodward.

How come? Set to jazzy music, Woodward, in a new nifty video, learns the ins and outs of the WaPo‘s new iPad app as he taps away on an electric typewriter. As he walks through the newsroom, a woman wonders, “Was that Robert Redford?”

“Posties are going nuts over it. Very self-congratulatory right now,” said a WaPo newsroom source. “On top of being awesome, it’s really effective.”

And WaPo Book World writer Ron Charles tweets about it, saying, “Weeeeee. Wash Post iPad app is No. 1 free app in the Apple Store. I’m thinking it must be the #baconhat.”

The Fix’s Chris Cillizza has a cameo talking about Facebook and Twitter. In another scene, WaPo‘s Dana Milbank asks a female colleague, “Have you read my column yet? It’s generating a lot of Facebook chatter.” He appears to be annoyed when she says she’ll read it later.

The video was linked by Romanesko.

Mediabistro Course

Social Media 201

Social Media 201Starting October 13Social Media 201 picks up where Social Media 101 leaves off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!