George Takei is a lot of wonderful things: Sulu on the original Star Trek, unofficial king of Facebook, gay rights activist, and a delightfully catty queer with a tendency to purr in his rich baritone, “Oh Myyy…”

Now Takei is turning his catch phrase into a ringtone to benefit the new play “Allegiance,” a musical about the Japanese-American internment camps during World War II. The show, in which Takei stars, will open in September at the Old Globe Theater in San Diego.

The ringtone costs $1.50 and all proceeds benefit the theater, so it’s a pretty cheap way to support the arts. And it’s a hell of a lot cheaper than going to the theater – tickets for “Allegiance” start at $39.