TVNewser FishbowlDC AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Disney Trademarks “Seal Team 6″

In a textbook example of how big media company look to capitalize on current events, The Walt Disney Company has trademarked “Seal Team 6,” which also happens to be the name of the elite special forces team that killed Osama Bin Laden.

The trademark applications came on May 3rd, two days after the operation that killed Bin Laden… and two days after “Seal Team 6″  was included in thousands of news articles and TV programs focusing on the operation.

Disney’s trademark applications for “Seal Team 6″ cover clothing, footwear, headwear, toys, games and “entertainment and education services,” among other things.

You can read the actual applications here, here and here.

Of course, for all we know Disney has been working on an animated feature about a team of anthropomorphic seals in search of adventure, but given the timing of the application that seems… unlikely.

Mediabistro Course

Magazine Writing

Magazine WritingStarting September 4, learn how to get your work in top publications! You'll learn how to create captivating stories editors will want and readers will love, understand which magazines are right for your stories, craft compelling pitch letters, and more! You'll leave this class with two polished articles and corresponding pitch letters. Register now!