Circus magazine, one of the longest-running rock rags around — launched in 1968, a year after Rolling Stone — is set to fold, FishbowlNY has learned.

Founder Gerry Rothberg sent this memo to contributors yesterday:

To All Circus Mag Contributors:

It is with sadness and a deep sense of loss that I must inform you that I've experienced great financial loss, which includes Circus Magazine. Over the last year, I've tried my best to hold on to Circus Mag, selling all my personal possessions, including my home, pumping the money into the mag. And I've lost all. I've held off contacting people because of the shame and humiliation I've experienced. I'm broke. I feel like Humpty Dumpty who had a great fall.

Circus Magazine is in foreclosure. Will the magazine be resurrected? I don't know. If it will appear on the newsstands again, we'll find out. Let me say this now, I appreciate and a I am grateful your contributions all these years and wish all my freelance contributors the best of health and success.

Sincerely,
Gerry Rothberg
Circus Magazine

Indeed, its online subscription page has been removed.