FishbowlNY
 
Receive mediabistro.com's Daily FishbowlNY Feed via email


Daily Media Newsfeed Click here to receive mediabistro.com's Daily Media Newsfeed via email.

Wednesday Mar 19, 2008

Luxury SpaFinder Folds Print Pub, Transitions Online

spafinder-cover003.jpgLate on Monday, SpaFinder Inc. announced that it would shutter Luxury SpaFinder, its bimonthly publication about, you guessed it, spas, after the May/June edition. In its place, the company will produce Luxury Spafinder Interactive, a monthly Web magazine published in English, French, German, Italian, Spanish and Japanese. According to a release, "The launch of the interactive publication also underscores the company's commitment to green initiatives," which warms our environmentalist hearts.

Melisse Gelula, spa beauty editor of Luxury SpaFinder and former travel editor for Fodor's Travel Publications, will serve as editor-in-chief of Luxury SpaFinder Interactive, while Sarah Day, who was previously the print magazine's production director, takes the reins as vice president of SpaFinder's Global Publishing Group and will oversee the new interactive publication. She will also manage the publication of the company's yearly worldwide directory, Global SpaFinder.

Former Luxury SpaFinder editor-in-chief Gary Walther already has a gig lined up: He's ForbesLife's new editor.

Full release after the jump.


Luxury SpaFinder Magazine Becomes Luxury SpaFinder Interactive — Expands Global Reach to Six Languages

NEW YORK, NY — March 17, 2008 — SpaFinder, Inc., the largest spa media company, announced today that Luxury SpaFinder Magazine will become Luxury SpaFinder Interactive, replacing the print magazine effective with the July edition. Luxury SpaFinder Interactive will be published monthly in six languages and will immediately expand the magazine's global circulation from 200,000 to over one half million spa lifestyle enthusiasts. The launch of the interactive publication also underscores the company's commitment to green initiatives.

Melisse Gelula, spa beauty editor of Luxury SpaFinder and former travel editor for Fodor's Travel Publications, has been named editor in chief of Luxury SpaFinder Interactive. Sarah Day, who was previously the print magazine's production director, will serve as vice president of SpaFinder's Global Publishing Group and will oversee the new interactive publication as well as the company's worldwide spa directory, Global SpaFinder, which is the largest printed directory of its kind.

Luxury SpaFinder Interactive will be published in Japanese, French, German, Italian and Spanish, as well as English, and will be available on SpaFinder's network of global SpaFinder websites, increasing potential readership to an additional six million consumers annually. SpaFinder owns and operates the leading spa lifestyle and wellness website, SpaFinder.com, with additional Internet domains in France, Italy, Germany, Spain and Japan. The company's worldwide spa directory, Global SpaFinder, is a yearly print publication for consumers and travel agents.

Luxury SpaFinder Interactive expands our reach and presence in Europe, Asia, South America, and beyond," said Pete Ellis, Chairman & CEO of SpaFinder. "It's a big plus for our advertisers as we tap into enormous demand among Gen-X and Gen-Y consumers for spa and wellness information and the expansion of the spa market worldwide. Spa-goers are truly global and online, and that's where they are going to be in greater numbers."

Ellis anticipates that the circulation of Luxury SpaFinder Interactive will reach in excess of one million consumers with each monthly issue, based on new website and company offerings that will be announced in the next 60 days. The publication will combine the attributes of a glossy print magazine and online media, offering luxury spa travel, wellness and lifestyle content in an interactive format that will include search capabilities.

According to SpaFinder data, annual revenues for the global spa industry are ap-proximately $45 billion, roughly three times as large as the $15 billion+ U.S. spa industry.

"Luxury spas and luxury consumers are an increasingly global phenomenon," adds Ellis. "And it's no longer just Americans traveling to international spa destinations; it's Australians going to spas in Asia, Asians going to spas in the Middle East, Europeans traveling to North America, etcetera. By publishing Luxury SpaFinder in a global medium, we can promote the spa lifestyle and spa vacations to consumers worldwide."

About SpaFinder, Inc.
The world's largest spa media, marketing and gifting company, SpaFinder, Inc. connects millions of wellness-focused consumers with thousands of spas worldwide. SpaFinder's media properties include the award-winning Spafinder.com, Luxury SpaFinder Interactive and the worldwide spa directory, Global SpaFinder. Spa Finder Gift Certificates and its new gift division, Spa & Salon Wish, offer spa gift certificates and cards that are redeemable at a combined network of over 5,000+ spas and salons worldwide and are available at thousands of retail outlets. The company's software division innovates new solutions to help spas build and streamline their businesses, including the popular SpaBooker online booking system. SpaFinder Europe and SpaFinder Japan offer regional spa marketing and gifting programs, including localized, native-language websites. Founded in 1986, the privately held company is headquartered in Manhattan.



new on mediabistro.com

The Future of Social Media with Chris Anderson

The editor of Wired explains how to create a social network that works.
Watch the video

Email This Post

Fill out the following information and click on the Send button in order to send this post, <I>Luxury SpaFinder</I> Folds Print Pub, Transitions Online, to a friend.
Friend's name
Friend's email address
Your name
Your email address
Note to your friend (optional, max 200 Characters)

Read more on FishbowlNY >

Interested in advertising on FishbowlNY?

Our Blog Network

TVNewser

PRNewser

GalleyCat

UnBeige

MobileContentToday

MobileMarketingToday

MobileDevicesToday

MobileAppsToday

AgencySpy

FishbowlDC

FishbowlLA

FishbowlNY

FishbowlNY: A blog about New York media

Managing Editor:
Rebecca L. Fox
Co-Editors:
Noah Davis
Glynnis MacNicol
Contributing Editor:
Diane Clehane

  FBNY twitter feed loading...

View twitter directly

Follow FishbowlNY via Twitter

Email:
About
Syndication

Anonymous Tips


Archives

September 2008

August 2008

July 2008

June 2008

more...


Recent

GQ Fetes Jay-Z's Artful Dodger

We Can't Find Any Magazines at WSJ. Launch Party

For Weekend Reading Pleasure

Categories

About

About Us - Modules

Acquisitions

Advertising

Alternative Weeklies

AMC 2006

AMC 2007

Awards

Beijing Olympics

Books

Bottom Feeding

Breaking News

Circulation

Daily Angle

Dissecting NPR

DNC '08

Election '08

Ellies '08

Fashion Week

Fishbowl Initiatives

FishbowlNY Poll

International

Keith Kelly Distilled

Lunch

Magazines

Markets & Media

Media Companies

Media Events

Media Lookbook

Media Minutiae

Media People

Memopad Distilled

Movies

New Media

News

Newspapers

NYT in 90 Seconds

Obituaries

Parties

Pop Culture

Radio

RNC '08

Scandals

Scholarly Pursuits

Strike Watch

SXSWi '08

The Crystal Ball

The Revolving Door

The State of Journalism

Time 100

TV

Video

Links

AdAge

Beet.tv

BusinessWeek | Fine on Media

Buzz Machine/Jarvis

The Colbert Report

The Corsair

Daily Show

Editor & Publisher

Ed2010

Folio:

Gawker

Gothamist

Guardian America | Media

HuffPo | Sklar/ETP

IWantMedia

Jossip

Marketwatch | Friedman

Mediapost

Media Wire Daily

NY Daily News | Gatecrasher

NY Mag | Daily Intelligencer

NY Observer | The Media Mob

NY Post | Keith Kelly

NY Sun

NYT | Business

The Onion

Paid Content

Portfolio | Bercovici

Poynter | Romenesko

Radar

Radosh

Rex Hammock

Silicon Alley Insider

Slate | Jack Shafer

Wall Street Journal

WaPo | Media Notes

James Wolcott

WWD

Forum

New York Issues 22 topics
Doc series seeks anonymous media confessions (1) 9/3/2008
Seeking USA culture specialist (3) 8/27/2008
Office/Writer's space available $500 (1) 8/25/2008
Anybody live in Inwood? (7) 8/22/2008
more... - post new topic

Subscribe

Click here to receive the Daily Media News Feed by email.

Job Listings

Featured Listings

Media Supervisor
D.L. Ryan Companies, Ltd.
Wilton, CT

Circulation Coordinator
CMPMedica
Darien, CT

Web Editor/Reporter
Technology Marketing Corporation
Norwalk, CT

Senior E-Marketing Manager
MediMedia
Stamford, CT

Upcoming


Nonfiction Book Writing: Advanced
Take your book idea to the next level.
September 8

Novel Writing: Chick Lit
Draft, workshop, and learn to publish today's most marketable fiction.
September 9

Intro to TV News Reporting
Tape two professional news segments for a demo reel.
September 10


Become a partner



ADVERTISEMENT


mediabistro.com l Member Benefits l Jobs l Freelance Marketplace l Courses l Events l Forums l Content
mediabistro Blogs: Media News l TVNewser l GalleyCat l UnBeige l FishbowlNY l FishbowlLA l FishbowlDC l mbToolbox l PRNewser l AgencySpy l MobileAppsToday l MobileContentToday l MobileMarketingToday l MobileDevicesToday
Site Map l Advertising/Sponsorships l Partners l About Us l Contact Us/Help

JupiterOnlineMedia

internet.comearthweb.comDevx.commediabistro.comGraphics.com

Search:

Jupitermedia Corporation has two divisions: Jupiterimages and JupiterOnlineMedia

Jupitermedia Corporate Info


Legal Notices, Licensing, Reprints, & Permissions, Privacy Policy.

Web Hosting | Newsletters | Tech Jobs | Shopping | E-mail Offers