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NY Times to Launch Two New Digital Subscriptions

NYtimes buildingThe New York Times is expanding its digital subscription plans with NYT Now and Times Premier. Both will launch April 2.

NYT Now will be available first on iPhones, for $8 every four weeks. The app will combine the most important articles from the Times and other websites, as well as morning and evening news briefs. The paper’s editors will create headlines and article summaries exclusively for NYT Now. Existing Times digital subscribers can access NYT Now for free.

Times Premier is basically the opposite of NYT Now; it’s for the person who can’t get enough Times. Premier will offer full digital access plus enticing extras, like full length videos; two free TBooks (compilations of Times articles on a single subject) a month; and a four pack of crosswords only available to Premier subscribers.

Readers who choose the Premier package also get access to Times Insider, a feature that pulls back the curtain on the Times, and gives people a look at how the Times newsroom operates. Media addicts — please wipe your drool. Premier will be $45 every four weeks, or $10 extra every four weeks for those that are already print subscribers.

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