Reader’s Digest Association Might Have The Best Holiday Party Ever

The good folks at the Reader’s Digest Association have cause to celebrate this holiday season. After something of a rough period last year, the company is now poised to roll out a whole trove of new products in 2011. In addition, there’s a new editor at Every Day with Rachael Ray and allrecipes.com is moving forward with new initiatives.

In that spirit, and as a way of extending a special thank you to staffers, RDA CEO Mary Berner came up with “12 Ways of Thanking” at both the company’s new New York City headquarters and its office in White Plains. Yesterday, Berner and other executives at the company executives dressed as Santa’s elves and served treats like sweets, lottery tickets, and stocking stuffers after a breakfast courtesy of the Every Day with Rachael Ray test kitchen. Tomorrow, the celebration continues at the company’s Milwaukee office, where staffers will also enjoy massages, manicures, shoe shines, raffles, and Wii games.

Something to think about as you’re drinking watered-down cider, smiling blankly at the musical toe socks your office mate gifted you in the office Secret Santa exchange.

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.