The blog is called The 6th Floor, and this is the “about” section:
The 6th Floor is the blog of The New York Times Magazine, where staff members — editors, designers, writers, photo editors and researchers — share ideas, arguments, curiosities and links.
Lindgren says that the blog is a place for readers to see what the staff is talking about, or simply put, just “stuff that interests us.” Seems a bit self-important, but hell, you never know. Mark Bittman circulating a link to a bunny licking an ice cream cone might be newsworthy.
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