That's the new initiative that the Great Reading Adventure has come up with in the county of Devon, and while it's too early to tell if it actually works, it's a pretty intriguing concept:

A Devon council has come up with a novel way of encouraging people to read by placing copies of Around The World In Eighty Days in Chinese takeaways.

Fifteen hundred copies of Jules Verne's book will be placed in takeaways and libraries across Plymouth.

Stickers inside the books will ask people to log on to a special website so each book's journey can be tracked.

So starting in January, if you want your takeaway, it's a 2-for-1 special...