Everybody loves pop-up books, but how many of us know the technical details that go into making them? Last year, graphic designer Sam Ita created a graphic novel adaptation of Moby Dick with pop-up elements; this fall, he's set his sights on 20,000 Leagues Under the Sea. This brief video (which arguably features more music than it needs, and less talking) shows how he created one of the effects for the latter project:

Obviously, there's a thematic element running through the two projects—perhaps we'll see The Rime of the Ancient Mariner next year. Or The Poseidon Adventure?