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Hachette Restructures Sales Teams To Integrate Digital Books

The Hachette Book Group has restructured its sales force, bringing the print and digital sales teams together and integrating research and analytics into the company’s overall strategy.

The company said that the changes will not include layoffs, but they added new departments and made a number of promotions. Chris Murphy has been promoted to senior vice president of the newly formed retail sales department. HBG has also hired David Bowers away from Oxford University Press to serve as SVP of sales strategy and operations, another newly formed department.

Additional promotions include Rick Cobban, who has been named vice president of national accounts. Mike Heuer will be promoted to executive director of the National Field Force, and will lead the ID and field sales teams. Karen Torres has been promoted to VP account marketing and retail operations.

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