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Levar Burton Plans Reading Rainbow Flash Mob

Actor and director LeVar Burton will assemble an army of Reading Rainbow fans for an Internet-organized event, planning a fan flash mob that will sing and dance to the show’s theme song.

UPDATE: Burton tweeted this afternoon: “Having amazing conversations with some powerful partners who want to join us in the Reading Rainbow Flash Mob IT’S ON!” Follow this link to get updates about the event. Burton created the Twitter hashtag “#readingrainbowflashmob” to spread the news about the flash mob.

According to Burton’s Twitter feed, a location-based commerce platform made the original offer: “Someone posted via @Zaarly a request to sing the Reading Rainbow theme with me, and are apparently willing to pay good money!” After that, Burton added singing to the mix, linking to the show’s theme song: “Could we really pull off a Reading Rainbow flash mob… with everyone singing?”

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