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Should Entrepreneurs Self-Publish?

Formula Capital managing director and author James Altucher wrote a TechCrunch post this weekend explaining “Why Every Entrepreneur Should Self-Publish a Book.”

In the article, Altucher bashed the Penguin publicity team that worked on one of his earlier books and urged entrepreneurs to abandon traditional publishing. What do you think of his provocative article?

Check it out: “You’re an entrepreneur because you feel you have a product or an idea or a vision that stands out among your competitors (if you don’t stand out, pack it in and come up with a new idea). You know how to do something better than anyone else in the world. How do let the world know that you are better? A business card won’t cut it. People will throw it away. And everyone’s got a website with an ‘About’ button. Give away part (or all) of your ideas in a book.” (Link via Publishers Weekly; Image via Google Plus)

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Lauren Berger Writes New Book for Young People Entering "Real World"

Lauren Berger Welcome to the Real WorldCareer Expert, Lauren Berger, releases her second book, Welcome to the Real World: Finding Your Place, Perfecting Your Work, and Turning Your Job Into Your Dream Career (Harper Business), on April 22nd. In this book, Berger shares everything she wishes someone told her after graduation. Her book is the essential guide to anyone starting their first, second, or third job. She encourages readers to be fearless, step outside of their comfort zones, and go after what they want.