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Media Planner

Publication or Company  LatinWorks
Industry  Advertising Agency
Salary Competitive
Benefits 401K/403B, Bonuses, Dental, Health
Job Duration Full Time
Job Location Austin, TX
Job Requirements The Media Planner is responsible for aiding in the development of the strategic direction and executing the tactical elements for all media for their specific markets while assisting management with overall brand strategy and new business as needed.

RESPONSIBILITIES:
*Day to day plan development of assigned markets
*Evaluate composition of a wide range of media vehicles to develop recommended tactics to reach the target audience
*Work closely with Supervisor(s) and Associate Media Director, coordinating purchase fulfillment with the buying team to ensure all media recommendations are within budget and fiscally responsible
*Proactively identify client needs and lead research and development of effective ways to implement these needs
*Coordinate with clients and buying team to secure retail-driving added value
*Provide POV/evaluations on sponsorship opportunities, vendor proposals and new media vehicles
*Mentor/train Junior Media Planner(s) on the account, the industry and professionalism
*Collaborate with Account Management, Creative and Account Planning to provide integrated campaigns for the client

QUALIFICATIONS:
*BA/BS in Advertising, Marketing or related field required
*3+ years of media planning experience in an agency
*Experience in Total Market Media planning across all ethnicities is a plus

To apply, please click the following link & complete the application in its entirety: http://bit.ly/1boKFyO
About Our Company LatinWorks is a full-service advertising agency, with specialty in cultural branding, headquartered in Austin, Texas. LatinWorks brings forth a fresh and progressive vision for a multicultural America that has made us one of the most in-demand creative agencies in the country.

Collaborative. Restless. Entrepreneurial. Vested.

Our Mission: To lead brands as Chief Culture Officer. With a relentless focus on consumers, we live to anticipate cultural shifts and help brands to successfully navigate the ever-changing transcultural landscape.

Our Vision:
-To become the agency best known for its unparalleled understanding of the new consumer universe - and its ability to act on that understanding.
-To be the one agency clients trust above all others to help them address the issues they face, with innovative creative solutions that consistently deliver positive business results.

2013 Multicultural Agency of the Year - Ad Age
2012 Multicultural Agency of the Year - Ad Age & AdWeek
2011 Agency A-List - Ad Age
2010 Multicultural Agency of the Year - Ad Age & AdWeek
Six-time Cannes Lions Winner