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Marketing Director

Publication or Company  CRN International
Industry  Marketing
Salary Negotiable
Job Duration Full Time
Job Location Hamden, CT
Experience Level 7 years
Job Requirements We seek an experienced marketing professional to drive the development and implementation of the company’s marketing plan.

Responsibilities:
Develop a solid understanding of the company’s product and philosophy and translate that into a marketing plan that builds company visibility, differentiates from competitors, drives sales lead generation and increases sales revenue

Execute marketing plans for branding, public relations, website and social media, white papers, seminars, events, award nominations and any other tactics which will achieve the marketing objectives

Manage multiple complex priorities and partner with senior managers to lead proactive marketing across the organization

Participate in relevant professional associations and activities

Minimum Qualifications:
Highly developed communication (written and verbal) skills

Minimum of 7 years of marketing experience in positions of increasing independence and responsibility

BA degree in Marketing and Communications

Excellent technology skills including understanding and strategic use of social media
About Our Company CRN is an award-winning broadcast marketing company that develops and executes innovative non-traditional campaigns to help advertisers sell their products and services. Clients such as Hershey, Unilever, Microsoft, Hormel, SC Johnson, and Chrysler depend on CRN to help solve their toughest marketing challenges by using local radio and television in creative, non-traditional ways on a national scale. In business since 1973, CRN has over 80 employees, and is headquartered in Hamden, Connecticut with offices in Detroit, Minneapolis, New York, Maine, and Hershey, PA.