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Marketing Programs Manager

Publication or Company  Journal of Bone and Joint Surgery
Industry  B2B Publishing, Book Publishing, Internet/Online/New Media, Magazine Publishing, Marketing, Other Publishing, Social Media
Salary Under $75,000
Job Duration Full Time
Job Location Needham, MA
Experience Level 2 years
Job Requirements Marketing Programs Manager - Audience Engagement

This position is responsible for a wide variety of projects to support ongoing marketing department initiatives, including implementing department strategy in collaboration with the Director, developing marketing plans, and creating campaigns and collateral.

The Marketing Programs Manager, Audience Engagement will be responsible for:
- Event Marketing: Plan and organize JBJS exhibitor/trade show attendance and marketing
- Awareness and Publicity: Lead the media strategy and optimize use of press releases and social media tools to increase visibility
- Engagement: Curate and create content for marketing campaigns to drive increased usage on our sites.
- End-user webinars: Develop and manage webinar projects in collaboration with Research Analyst and Developmental Editor.
- Collateral creation: Work with freelancers and, as needed, write copy and design print and on-line advertisements, email templates, and other collateral.
- Serve as marketing lead on assigned products/campaigns.

REQUIREMENTS:
Bachelor's degree in marketing, communication, or related field.
Minimum 2+ years marketing experience; experience in scientific/medical publishing a plus
Experience leading social media campaigns
Prior webinar experience
About Our Company The Journal of Bone & Joint Surgery (JBJS) has been the most valued source of information for orthopaedic surgeons and researchers for over 100 years and is the gold standard in peer-reviewed scientific information in the field. A core journal and essential reading for general as well as specialist orthopaedic surgeons worldwide, The Journal publishes evidence-based research to enhance the quality of care for orthopaedic patients. Standards of excellence and high quality are maintained in everything we do, from the science of the content published to the customer service we provide.

JBJS.org is the version of record of The Journal of Bone & Joint Surgery. The Journal is published twice a month on the first and third Wednesday of each month, each time adding to a comprehensive PDF archive dating back to 1889. Additional features online include: JBJS Express, interactive commenting, social sharing links, instructional videos, image quizzes, podcasts, and continuing medical education activities.

Occasionally articles are published online only and therefore do not appear in the companion printed issue. All articles are chosen via the peer-review process. JBJS Express articles are published online before they appear in an issue. This process allows The Journal to bring new research and developments to subscribers in a more timely fashion.

Contributions from anywhere in the world are welcome and considered on their merits. The manuscript must be written in English and should be submitted as outlined in the Instructions for Authors. Manuscripts are subject to blinded peer review by experts and a final decision by the editor. Papers are judged by the quality and relevance of the work, not by the country of origin, the reputation of the author, or the fame of the department. Our aim is to publish the best material available from anywhere in the world.

www.jbjs.org