[Tucson, Arizona (image cred)]

File this under the really?! category:

The Public Relations Society of America's Western District is holding a conference on Thursday and Friday at the JW Marriott Starr Pass Resort and Spa.

So Tucson Mayor Bob Walkup has proclaimed Friday "Public Relations Appreciation Day" to "encourage all of our citizens to support, understand, and appreciate the intricacies of the practice of ethical public relations and public relations practitioners," a press release said.

We work in PR, and out of all the things to dedicate a day to, it definitely wouldn't would make our list. Then again, this case is purely symbolical, more like a "thank you for filling our hotel rooms and restaurants this week" note, but still.

PRNewser plays comedian: The mayor added, "citizens of Tuscon will participate in community events such as, 'cold calling,' 'e-mail follow ups' and 'saying a lot but really saying nothing.'"