AgencySpy LostRemote TVNewser TVSpy FishbowlNY FishbowlDC GalleyCat SocialTimes

Haha! Priceline Kills Off Shatner Spokesperson

Priceline’s spokesperson “Negotiator,” played by William Shatner, has died a fiery death, but we can all laugh about it.

Shatner has played the role for 14 years. But, Priceline’s CEO Christopher Soder says, with a new focus on fixed price offerings, the Negotiator just wasn’t relevant to the company any longer.

Just like Priceline’s previous ads, Shatner never comes out of character, even when he’s falling off a bridge.

[via Business Insider]

Mediabistro Course

Mediabistro Job Fair

Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, and land your next job. Register now!