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Incoming PRSA CEO Fiske: ‘Ethics Should Be Something You Practice Daily’

Today we talked with 2011 PRSA chair and CEO Rosanna Fiske while she was in town from Miami. (She didn’t really seem to be enjoying the brisk temperatures too much.) She discusses the PRSA’s coming year – Fiske says ethics will be a a big focus – and why the industry is so darn popular as a career choice.

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!