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Incoming PRSA CEO Fiske: ‘Ethics Should Be Something You Practice Daily’

Today we talked with 2011 PRSA chair and CEO Rosanna Fiske while she was in town from Miami. (She didn’t really seem to be enjoying the brisk temperatures too much.) She discusses the PRSA’s coming year – Fiske says ethics will be a a big focus – and why the industry is so darn popular as a career choice.

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