As we’ve noted recently, QR codes are popping up in a lot of places, and they’re becoming a popular marketing tool for a variety of industries.
However, it has been mentioned by tweeters and in the media that Google is already looking elsewhere, turning to Near Field Communications (NFC) technology. This prompted today’s PRNewser Poll question.
Will QR codes continue to grow in marketing use for the foreseeable future? Or are QR codes destined to be the next Flip cam, serving as a technological middle ground until the next big thing (in this case, smartphones/NFC) comes along and overtakes it?
Let us know what you think by next Wednesday at noon. And, as always, the comments are open.