Viewers Tune In -- And Respond -- To CNN's 'Dead Wrong' Documentary

"I bet someone that CNN's Dead Wrong, which aired 8PM Sunday night, would probably be near dead last in the weekend cable news ratings. Are the numbers in yet?," an e-mailer asked.

Yes they are, and I'm afraid you lost the bet. The premiere of CNN's investigation into pre-war intelligence failures averaged 673,000 viewers on Sunday night, 43% more than CNN Presents' 2005 average of 470,000 viewers.

The show also scored CNN's highest rating in the 25-54 demo on Sunday, with 198,000 viewers. (However, CNN placed fourth in the demo on Sunday night with only 99,000 viewers -- even MSNBC beat 'em.)

The program received approximately five times more viewer feedback than average, and most of it was positive. According to a CNN spokesperson, an average show receives about 40 to 50 responses the night/next morning it airs and Dead Wrong received over 350. The overwhelming majority of the feedback was positive, and the primary sentiment was "viewers thanking CNN for having the courage to be a leader and address the facts of this in the media," according to the network.
New from mediabistro.com

20 Tips in 20 Minutes
mediabistro.com's PR Speaking Series: Online & In Person

The phone rings. It's CNBC. They want your CEO in the studio and on air. In three hours. Oh, and your CEO has never done a broadcast interview. What do you do? Find out at our new monthly breakfast speaking series for PR and marketing professionals, "20 Tips in 20 Minutes." Our next topic is "Media Training: How to Prep Your Company, Client, and Yourself for Interviews," with Garrett Glaser, former CNBC and MSNBC.com reporter and founder of Glaser Media LLC at 9am on Thursday, February 18. Join us for breakfast or watch the live webcast from your desk. Click here to sign up and view the full schedule of topics.

Email This Post

Fill out the following information and click on the Send button in order to send this post, Viewers Tune In -- And Respond -- To CNN's 'Dead Wrong' Documentary, to a friend.
Friend's name
Friend's email address
Your name
Your email address
Note to your friend (optional, max 200 Characters)

Read more on TVNewser >

And Now the News...About TV News

TVNewser in Your Inbox

Job Listings

Featured Listings

Sales Planner
Westwood One - Metro Networks
Culver City, CA

Metro Marketing Manager, Sales Support NY
Westwood One
New York, NY

Senior Archivist
WNYC Radio
New York, NY

Executive Producer
AARP
Washington, DC

ADVERTISEMENT


mediabistro.com l Member Benefits l Jobs l Freelance Marketplace l Courses l Events l Forums l Content
mediabistro Blogs: Media News l TVNewser l GalleyCat l UnBeige l FishbowlNY l FishbowlLA l FishbowlDC l PRNewser l AgencySpy
MobileContentToday l WebNewser l BayNewser l eBookNewser l MediaJobsDaily l mbToolbox
Site Map l Advertising/Sponsorships l Partners l About Us l Contact Us/Help

WebMediaBrands
mediabistro learnnetwork freelanceconnect SemanticWeb
Jobs | Events | News
Copyright 2010 WebMediaBrands Inc. All rights reserved.
Advertise | Terms of Use | Privacy Policy