TVSpy FishbowlNY FishbowlDC FishbowlLA SocialTimes MediaJobsDaily more GalleyCat AppNewser UnBeige AgencySpy PRNewser 10,000 Words AllFacebook AllTwitter semanticweb.com

February 2011 Ratings: FNC Dominates, and Not Just with Opinion Shows

February marked Fox News Channel’s 110th month as the most-watched news channel.

  • Primetime (Mon-Sun): 1.917M Total Viewers / 461K A25-54
  • Total Day (Mon-Sun): 1.114M Total Viewers / 285K A25-54

With major news out of north Africa and the Middle East in February, FNC’s news programs benefited.

“Special Report with Bret Baier” was the #2 cable news show in total viewers, and #5 with younger viewers while “FOX Report with Shepard Smith” was #5 in total viewers and #3 with younger viewers. “The O’Reilly Factor” remains #1 in both categories.

In Primetime (8-11pm Mon-Fri), Fox News topped MSNBC, CNN and HLN combined in total viewers. In Total Day, the network beat CNN and MSNBC combined in total viewers. The network, however, is down year-over year: -12% in total viewers and down -14% in A25-54 viewers in primetime (Mon-Fri); and down
-14% in total viewers and -17% in younger viewers in total day (Mon-Sun).

  • How Fox News stacked up against all cable news channels in February, after the jump…

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.