TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Margaret Brennan on her ‘Grad School for Television’

Two years ago today, Margaret Brennan went on the air at Bloomberg TV. After spending 7 years at CNBC, Brennan found herself at the center of the financial information company’s renewed effort to pull in more viewers to its TV network. How’s it going? Well, for one, the network is now embarking on a major marketing campaign.

In the final part of our Media Beat interview, Brennan talks about the campaign and her place in it. We also talk about her first job in business news: “Grad school for television,” with the legendary Louis Rukeyser.

This video, and our entire Media Beat series, can also be viewed on our YouTube Channel.

Mediabistro Course

Multimedia Journalism

Multimedia JournalismStarting September 25, learn how to create interactive packages with photos, audio, and video! Taught by a multiplatform journalist, Darragh Worland will teach you how to come up stories that would be best told in a multimedia format, and create original content for that package using photos, slideshows, and short video and audio pieces. Register now!