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Morning Show Ratings: Week of March 21

“Today” continued as the #1 morning news show with more than a half a million lead over #2 “Good Morning America” last week.

Compared to the same week last year all three shows were up in Total Viewers, with GMA up the most, +18% year-over-year. Season-to-date, verses the year-ago average, GMA is up +6%, CBS’ “The Early Show” is up +1% and “Today” is down -3%.

The averages for the week of March 21:

  • Total Viewers: NBC: 5.47M / ABC: 4.94M / CBS: 2.60M
  • A25-54 rating: NBC: 2.57M / ABC: 1.87M / CBS: 1.15M
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