NBC Debuts The 'Early Nightly'

TVNewser - And Now the News...About TV News

TVNewser - And Now the News...About TV News Jobs

Westwood One - Metro Networks is looking for a Sales Planner. See the next featured job.

Westwood One is looking for a Metro Marketing Manager, Sales Support NY. See the next featured job.

WNYC Radio is looking for a Senior Archivist. See the next featured job.

AARP is looking for a Executive Producer. See other great jobs at our Job Board.

By brian on Jul 18, 2006 11:00 AM

> Update: 12:38am: "ABC already does this...NBC and CBS are following the World News Tonight Webcast," an e-mailer asserts...

The timing is awfully interesting. On Sunday, CBS announced that Katie Couric would offer a "web-exclusive rundown on-camera from the newsroom" early each weekday afternoon starting Sept. 5. Then on Monday, NBC premiered the Early Nightly, a daily on-camera video blog by Brian Williams.

But the timing is just a coincidence. NBCers have been talking about and testing the Early Nightly for about two months. (If anything, CBS is copying NBC, not the other way around -- Couric is starting a blog next September, 15 months after Williams.)

Williams will record the one to two minute video every morning, immediately following the Nightly News morning editorial meeting. "Brian will informally report on the day’s news outlook and how 'NBC Nightly News' is likely to cover it that evening," an MSNBC.com spokeperson says.

The video will be accessible on MSNBC.com, NBC affiliate Web sites, and NBC Mobile. Here's the first Early Nightly...

New from mediabistro.com

20 Tips in 20 Minutes
mediabistro.com's PR Speaking Series: Online & In Person

The phone rings. It's CNBC. They want your CEO in the studio and on air. In three hours. Oh, and your CEO has never done a broadcast interview. What do you do? Find out at our new monthly breakfast speaking series for PR and marketing professionals, "20 Tips in 20 Minutes." Our next topic is "Media Training: How to Prep Your Company, Client, and Yourself for Interviews," with Garrett Glaser, former CNBC and MSNBC.com reporter and founder of Glaser Media LLC at 9am on Thursday, February 18. Join us for breakfast or watch the live webcast from your desk. Click here to sign up and view the full schedule of topics.