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Snowmaggedon Sounds So Much Cooler Than Nemo

So Nemo, is what we’re calling this? This storm will sound nothing like Ellen DeGeneres as a clownfish (oh wait, she was Dory). Anyway, maybe the Weather Channel can come up with more daunting names next year. Remember Snowpacalyse which hit three years this week? Also Snowmaggedon?

So, what are the networks planning? The Weather Channel had already blown out their reality shows in primetime last night with storm prep coverage. The news and business networks have reporters out in the field.

CNN is planning to be live overnight tonight and into Saturday covering the storm. Chad Myers and Jen Delgado will monitor the storm’s movement from the CNN Weather Center. Reporters and anchors including Jason Carroll, Susan Candiotti, Poppy Harlow, Ali Velshi, Ashleigh Banfield, Zain Asher, Alison Kosik, Mary Snow (appropriately), Gary Tuchman and Brian Todd will be out and about.

Brooke Baldwin anchors overnight coverage from balmy Atlanta. “This is when you know there’s a serious breaking news story,” said Baldwin during 2pmET coverage, “Look at all the pizza boxes at CNN.”

On Fox News, Anna Kooiman and Molly Lyon will report live. The storm has pushed the Saturday morning business block to the afternoon, from 2-4pmET. Kelly Wright and Jamie Colby will continue with live coverage from 10-Noon.

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