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Bloomberg Businessweek Gets Surreal, But Ceci N’est Pas un Matisse!

Creative director Richard Turley and his crack/dream team, including design director Cynthia Hoffman and graphic director Jennifer Daniel, are behind the sight for sore eyes that is Bloomberg Businessweek. Smart, inventive, and with a stream of bold, gutsy, stop-’em-in-their-tracks-at-the-newsstand covers and artfully integrated infographics, the book buzzes with jazzy layers–a syncopation of pictures, display typography, charts, captioning, illustration–that Turley has likened to “graffiti-ing the pages.” This week’s cover is a standout, using René Magritte‘s famous 1964 self-portrait, “The Son of Man,” to tackle the topic of Greenlight Capital’s David Einhorn and his recently aborted battle with Apple. However, when we consulted the credits to see who was responsible for the surreal photo-illustration (bowler hat’s off to Justin Metz), the surrealism continued, with a shout-out to…Henri Matisse? The Treachery of Images, indeed.

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