Seasoned media and creative professionals share the lessons they've learned along the way. Advice from the Pros delivers firsthand tips, career wisdom, and industry insights from people who've been in the trenches and know what works.
151 articles
For Marcy, it's all about the love of the mag
Earlier this year, Modern Luxury, the largest publisher of luxury regional magazines in the United States, welcomed Marcy Bloom as its new senior VP and group publisher. Bloom is a publishing veteran who worked her…
Valerie Berrios
A career in advertising can be a notorious slog, especially at the beginning. Working grueling hours on dog's-breakfast accounts, watching 99 percent of your ideas—often the best ones—die on the vine, then swallowing your rage when…
Gabriel Beltrone
When gossip is about you, it's generally a bad thing. When gossip produces the spoils of a million dollar brand, it's a good thing. That's the end Natasha Eubanks doesn't mind being on. The blogstress…
Janelle Harris Dixon
Shot on location in Ireland, History Channel's Vikings looks and sounds a lot like the 2000 film Gladiator, right down to the shifty clan leader Earl Haraldson and tormented protagonist Ragnar Lothbrok. And thanks to…
Richard Horgan
Mike Catherwood's years of hard work and refining his craft paid off on January 28, 2011. That's when the 32-year-old filled in for Regis Philbin on Live! with Regis and Kelly after he was selected…
Marcus Vanderberg
Delia Paunescu is rocking at social media. As audience engagement editor at Newsday and amNewYork, she’s on top of the two newspapers’ social channels, but she also keeps up her personal brand across Twitter and Snapchat.…
Rebecca Borison
Tens of thousands of people move to Los Angeles every year, and thanks to the allure of red carpets and flashing lights, it’s safe to say that many of those Cali imports have their sights…
Andrea Williams
User experience (UX) is a hot topic these days. As our lives grow ever more digital, every company is focused on improving UX, and even non-technical teams need to be involved. But a big problem…
Ayana Young
Snapchat. Instagram. Facebook. Twitter. Linkedin. Quora. Reddit. Pinterest. The list of social channels goes on and on. But should your company be on every channel? Or just one? And how do you know if you’re…
Ayana Young
When is a freelance writer not a freelance writer? When she gets so busy that she morphs into an agency with admin staff, project managers and 25-plus writers in her stable. That is Wintress Odom’s…
Ayana Young