Stories, ideas, and perspectives to spark your next creative move. Be Inspired features profiles, essays, and thought pieces that celebrate the work of media and creative professionals and remind you why you got into the industry in the first place.
The improv method to churning out new story ideas day after day
It’s one of the biggest challenges of being a freelance journalist, content creator or writer: coming up with new story ideas day after day. How do you keep your idea reservoir full of fresh, interesting stories?…
If you’re unsure what a Content Strategist does, don’t worry; you’re not alone. To help, we asked two content strategists to de-mystify the job. Read on to find out what they had to say and…
The hardest part of being a writer, marketer or any other content creator is coming up with ideas. Fortunately, you don’t have to go back to the drawing board every time you need a new…
If you work in any creative role in the media, tech or digital world, you need to know about UX (User Experience). UX designers create the full experience that users have on a website, app…
Sarah Kiernan is Director of Talent Relations at SoulCycle, the indoor cycling fitness phenomenon. SoulCycle is known for its avid consumer fan base, but its employees are equally evangelistic about the brand. As we will…
Sometimes less is more—or at least that’s the case when it comes to the latest trend in social media influencer marketing. Cue the rise of micro-influencers—social media users who have marginal to average dedicated followings…
Ever wondered what hiring managers really want to see when they look at job applications? In case you missed it... Vox.com's Editorial Director Laura McGann took to twitter to give an insiders perspective on what to…
According to the World Economic Forum’s Future of Jobs Report, by the year 2020, emotional intelligence (EI) will be one of the top 10 job skills. That fact may provide insight as to why this…
Brooke Hauser has a way with celebrities. You name the star, she’s interviewed them. Jennifer Aniston? Check. Matt Damon? Check. Julia Roberts? Double check. (She’s interviewed her twice.) Allure, Glamour, Marie Claire and Parade are…
From an early age, Canadian native Vinita Singla has had a knack for all things journalism. That passion and drive has taken Singla from a small city in British Columbia to internships at Mediabistro, NY1…