Leadership advice for media and creative managers. Managing covers how to lead teams, give effective feedback, handle difficult conversations, hire well, and build a culture where creative people do their best work.
12 articles
Cost asymmetry, procurement dominance, spec work, and AI commoditization have broken the traditional pitch. The alternatives are already here.
In this article: Four Fault Lines | What's Replacing Pitches | Three Mistakes to Avoid A strategist at a mid-sized creative agency recently spent eleven weeks preparing for a major retail client pitch. The internal…
Mediabistro
She runs the newsletter, the social channels, the press list, the annual report, the website copy, and the emergency messaging when something goes sideways. Maybe the staff lunch requests, too. She does this alone. She…
Miles Jennings
Warren Buffett's famous quote on reputation goes like this: "It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently." Reputation is breakable…
Fred Godlash
A raise freeze doesn't mean all compensation is off the table. Here's what media professionals can still negotiate and how to frame the conversation.
Mediabistro
The younger-boss dynamic is one that's becoming more and more commonplace, especially as entrepreneurial millennials are rising from the ranks at warp speed. When managing someone who is 10 to 20 or more years older…
Jenell Talley
Carter Murray, worldwide chief executive officer at Interpublic Group's FCB, believes that mentoring in the ad industry has grown increasingly crucial in recent years. Today, agency employees at all levels can teach and learn from…
David Gianatasio
When they were in college, your CMO and CIO did not have the same major. Their first jobs out of school were probably not the same, and no decent hiring manager would consider them for…
Sheldon Monteiro
We've all had bad managers. You know the ones—they inspire the stories you tell at happy hour and are the ghosts that haunt your every career move. And though you swear you'll never be like…
Brittany Taylor
Your staff is a hard-working bunch. And while universally coveted salary increases, bonuses and promotions may be well deserved by some or all, they're a no-go considering your budget and org chart. Yet, some workplace…
Joel Schwartzberg
Managing employees isn't easy, especially when the ink may still be drying on your promotion, but striking just the right interpersonal chord with your staff is crucial for both your fulfillment and theirs. You want…
Joel Schwartzberg