Practical strategies for advancing your media or creative career. Climb the Ladder delivers tips on getting promoted, negotiating raises, building your professional network, and making smart moves that take you to the next level.
351 articles
You don’t need your own Food Network show to be a professional cookbook author
But before your fears force you to forgo that childhood dream of creating a cookbook, take note of these tips from seasoned food writers whose unconventional careers lead them to write real, live, culinary books in our ever-evolving digital society.
Allie Misch
These days you’d be hard pressed to find a job in media that doesn’t list “analytics” as a necessary skill. You may be in marketing, PR or content, yet you're required to do way more than…
Mediabistro
Be sure to check back in for Part II of this series - an introduction to implementing your own campaign. When consumers decide they’re in need of, or curious about, a product or service they…
Mai Alowaish
Are you looking to generate more phone call leads? Or drive more email sign-ups? Maybe you want to test new content on your website? Well, you simply can’t measure what you don’t track. The fundamentals…
Alex Jasin
Weight-loss tea anyone? Hair-growth pills? What about at-home teeth whitening kits? If you're an active Instagram user, you've probably scrolled down your Instagram timeline and caught one of your favorite social media celebrities casually mentioning…
Amirah Bey
Your job is changing. If it’s not changing now, it will change in the very near future. Almost all companies rely on a digital way of branding and commerce, even if they are not inherently…
Ayana Young
Think you know how to write? Think again. Nearly 75% of employers want employees with strong writing skills. Yet, almost half of employers say young job applicants can’t write well enough. These days, writing is…
Ayana Young
Snapchat. Instagram. Facebook. Twitter. Linkedin. Quora. Reddit. Pinterest. The list of social channels goes on and on. But should your company be on every channel? Or just one? And how do you know if you’re…
Ayana Young
Editors want a lot of things from writers, but there's one thing they never want: factual errors. When an editor sees one mistake, she naturally assumes more will follow. For a freelance writer, that's clearly…
Ayana Young
Chances are, if you're reading this, you already know the competition is fierce when it comes to the job market. But did you know that, on average, corporate job postings receive around 250 resumes? You may…
Scouted