Senior Content Strategist Job at My Unbounded Life in Jasper

Pay is set at $200,000 USD/year based on global value, not the local market. Most roles = hourly rate x 40 hrs x 50 weeks ($100 USD/hour)

Senior Content Strategist $200,000USD/year ($100 USD/hour)

Ready to change the face of education? Imagine a role where you shape the voice and narrative of a groundbreaking educational model that doubles learning speed while giving kids back their time. At 2 Hour Learning, we’re not just reimagining education. We’re transforming it. Our AI-powered mastery learning model empowers students to excel academically in just two hours a day, freeing up the rest of the day for life skills, creativity, and personal growth.

We’re looking for a strategic, data-driven content mastermind excited by pioneering AI-first content strategies. This isn’t just about pushing out content; it’s about crafting narratives that resonate with stakeholders in the U.S. K-12 education ecosystem, from school leaders to parents and education advocates. If you thrive on creative freedom, love working at the intersection of education and technology, and want to make a meaningful impact on student success, this is the role for you.

Join us, leverage cutting-edge AI tools, and redefine how educational content engages and influences the future of learning. Ready to make waves? Apply now.

What you will be doing

1. Strategic Content Planning: Develop and execute a strategic content plan to drive enrollment growth and increase brand awareness, ensuring alignment with business goals.
2. Content Creation and Management: Produce and manage high-quality, engaging content across formats, including social media, blogs, video scripts, emails, case studies, and testimonials.
3. AI-Driven Content Optimization: Utilize advanced AI tools for generating, editing, optimizing, and customizing content to maximize reach and engagement.
4. Performance Analytics & Optimization: Track and analyze content performance using data insights to optimize strategies, drive conversions, and enhance engagement.
5. Cross-Functional Collaboration: Collaborate with marketing, admissions, and academic teams to ensure cohesive messaging and strategic alignment across channels.

What you will NOT be doing

1. No rigid, old-school content calendars or outdated marketing tactics—agility and adaptability are key.
2. No micromanagement or layers of approval—creative freedom and autonomy are emphasized.
3. No blind campaign execution; data-driven insights will guide every decision.
4. No stagnation; continual experimentation, optimization, and innovation are expected.

Key responsibilities

Drive enrollment growth and brand awareness by developing and executing a strategic content plan that effectively communicates the value and impact of 2 Hour Learning.

Candidate requirements

• At least 5 years of proven experience in content strategy, marketing, or digital marketing.
• Deep understanding of the U.S. K-12 education landscape, including trends, challenges, and competitive dynamics.
• Proficiency with AI tools for content creation and optimization (e.g., Jasper, ChatGPT, Copy.ai).
• Strong storytelling and copywriting skills, with a strategic mindset for educational engagement.
• Solid knowledge of SEO and performance analytics, with responsibility for content optimization based on data.
• Exceptional cross-functional collaboration and communication skills.
• Based in the U.S.

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