Creative Marketing Specialist Job at The Well Coffeehouse in Nashville

We’re looking for a results-driven Graphic Designer who thrives in a collaborative environment and is passionate about creating purposeful, mission-driven design. As a Creative Marketing Specialist, you’ll work closely with the Marketing Manager to develop engaging visual content that elevates our brand, supports campaign goals, and reflects our values. Your responsibilities include designing marketing materials, digital assets, contributing to email campaigns, and managing social media content. Strong design skills are essential, and photography/videography experience is a major plus. We seek a team player who embraces feedback and is eager to grow.

We are a mission-driven coffee company that turns every bag we roast and every cup of coffee we serve into clean water for communities around the world. Rooted in excellence, generosity, and community, we use creativity and craft to tell stories that matter.

Our core values guide everything we do:

• Pursuing Excellence
• Inspiring Passion
• Cultivating Community
• Stewarding Generosity

We are looking for a Creative Marketing Specialist who embodies these values and is excited to help shape and share our brand story.

Role Overview

As a Creative Marketing Specialist, you will work alongside our Marketing Manager to develop compelling visual content that brings The Well’s mission, products, and impact to life. You’ll design assets for digital and in-store use, create photo and video content, support email and social media campaigns, and help build a cohesive, meaningful brand experience.

This role is perfect for a creative person who thrives in a collaborative, purpose-driven environment and wants their work to make a tangible difference.

Key Responsibilities

• Visual Design: Create on-brand visuals for digital and print use, including graphics for social media, email, website, and in-store marketing.
• Content Creation: Capture and edit photo and video content that highlights our products, people, and mission.
• Email Marketing: Design and build branded campaigns in Mailchimp or Klaviyo, ensuring visual and messaging consistency.
• Social Media Support: Assist with planning and creating content for platforms like Instagram and Facebook.
• Campaign Execution: Support product launches, seasonal campaigns, and mission-focused initiatives with asset development and rollout.
• Brand Stewardship: Ensure brand alignment in voice, tone, and design across all touchpoints.
• Cross-Team Collaboration: Work with the marketing manager and other departments to gather stories and support creative needs.

Tools You’ll Use

• Adobe Creative Suite (Photoshop, Illustrator, InDesign, Lightroom, Premiere)
• Canva
• Google Workspace (Docs, Drive, Gmail)
• Apple Products & Programs
• Shopify
• Mailchimp or Klaviyo
• Notion or Trello
• CapCut or other video editing tools

Qualifications

• 2+ years of experience in graphic design, content creation, or digital marketing
• Proficiency in Adobe Creative Suite and Canva
• Experience in photography and basic video editing
• Familiarity with email marketing platforms
• Strong writing and visual storytelling skills
• Highly organized, self-motivated, and collaborative