Marketing Specialist Job at Osterbindlaw in Lynchburg

Are you ready to do work that actually matters?

At Osterbind Law, we help real people through some of the hardest moments of their lives — car crashes , serious injuries , and denied disability benefits . When an insurance company says no, we fight for the yes. Our clients are our neighbors. We’re local, we’re invested, and we’re driven to make a difference.

Marketing here isn’t just about likes and clicks — it’s about connecting our firm with the people who need us most and building a community that trusts us to do the right thing, every time.

As a marketing specialist, you will play a pivotal role in helping real people in need.

Why This Role Is Different

There are plenty of marketing jobs in Lynchburg — but how many give you a chance to:
Work side-by-side with a team that values relationships over billboards
See your campaigns lead to real cases and real people helped
Own your work — from strategy to results — and get the credit for it
Build a career inside a growing, local firm that cares about your growth, too

Our team is close-knit. We invest in our people and our community. We take our work seriously — but not ourselves. You won’t get lost in a big corporate office here. You’ll have a seat at the table and a voice that’s heard.

️ What You’ll Be Doing

You’ll lead and deliver a marketing plan that actually works. That includes:

• Advertising Schedule: Manage our social media, digital ads, print newsletters, referral mailers, and community sponsorships.
• Social Media: Create and post content that stands out (not boring lawyer posts!).
• SEO & Website: Keep our site fresh and find ways to rank higher so more people find us when they need us.
• Attorney Referral Marketing: Keep our name top of mind with local attorneys who send us cases.
• Community Presence: Represent us at local events, sponsorships, and outreach opportunities.
• Vendor Management: Keep designers, printers, and ad reps on track — and hold them accountable.
• Track & Report: Know what’s working and what’s not. Report real numbers: calls, leads, cases, ROI.
• You’ve got 2–4 years of small business or professional services marketing experience.
• You’re a clear writer who can switch between persuasive ads and friendly social posts.
• You’re a self-starter who loves owning projects and hitting goals.
• You love seeing the direct impact of your work on real people.
• You like holding vendors (and sometimes lawyers!) accountable to deadlines and results.
• You’re excited to learn an industry where trust, relationships, and reputation matter.

Benefits That Actually Support You

We believe you shouldn’t have to choose between doing meaningful work and having a life. Here’s what we offer:

Competitive Salary: $40,000–$60,000, depending on experience
Performance Bonus: Based on hitting marketing goals — you help us grow, you grow too
Paid Holidays + Flexible PTO: Work hard, rest well
Simple IRA with Employer Contribution: 2% of your salary, even if you don’t contribute
Long-Term Disability & Life Insurance: We’ve got your back
Professional Development: We’ll invest in your learning and growth
Modern Tech: Apple laptop and cloud-based platforms like Google Workspace and MyCase
Supportive Team Culture: Work with people who want you to succeed — and will cheer you on every step of the way

Ready to Join Us?

Send your resume, a short note about why this marketing specialist role is a good fit, and any writing samples or marketing campaigns you’re proud of to bosterbind@osterbindlaw.com . We can’t wait to meet the person who’s going to help us reach even more people in Lynchburg and beyond.

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